Privacy Policy & Image Rights

Last Updated: October 8, 2025

1. Information We Collect

1.1 Personal Information

When you interact with our website or place an order, we may collect:

• Contact Information: Name, email address, phone number, company name
• Shipping Information: Delivery address, billing address
• Order Information: Product preferences, order history, sizing information
• Payment Information: Payment card details (processed securely through third-party payment processors)
• Communication Data: Messages sent through our contact forms, emails, or customer service interactions

1.2 Automatically Collected Information

We automatically collect certain information when you visit our website:

• Technical Data: IP address, browser type, operating system, device information
• Usage Data: Pages visited, time spent on pages, links clicked, referring website
• Cookies: Small data files stored on your device (see Cookie Policy section)

2. How We Use Your Information

We use collected information for the following purposes:

• Order Processing: To fulfill your orders, process payments, and arrange delivery
• Customer Service: To respond to inquiries, provide support, and handle returns or exchanges
• Marketing Communications: To send promotional emails, newsletters, and special offers (with your consent)
• Business Operations: To analyze website performance, improve our products, and optimize user experience
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Fraud Prevention: To detect and prevent fraudulent transactions and protect our business

3. Information Sharing and Disclosure

We do not sell your personal information to third parties. We may share your information with:

3.1 Service Providers

• Payment Processors: Secure third-party services for payment processing
• Shipping Companies: Delivery services to fulfill your orders
• Email Services: Platforms for sending marketing communications
• Analytics Providers: Services like Google Analytics to understand website usage

3.2 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or to protect our rights, property, or safety.

4. Cookie Policy

Our website uses cookies to enhance your browsing experience:

4.1 Types of Cookies We Use

• Essential Cookies: Required for website functionality (shopping cart, login sessions)
• Performance Cookies: Collect anonymous data about website usage to improve performance
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Track your browsing to show relevant advertisements

4.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect website functionality. Most browsers allow you to:

• View and delete cookies
• Block all cookies
• Block third-party cookies only
• Receive notifications before cookies are stored

5. Image Rights and User-Generated Content

5.1 User-Submitted Images

When you submit photos of yourself wearing our products (through reviews, social media tags, or direct submissions):

• You grant Game Wear Madrid a worldwide, royalty-free, non-exclusive license to use, reproduce, modify, and display your images
• You confirm you have the legal right to submit the images and grant this license
• You acknowledge that your images may be used on our website, social media, marketing materials, and promotional content
• You retain ownership of your original images
• You can request removal of your images at any time by contacting us

5.2 Model and Photography Rights

For professional images on our website:

• All models have signed appropriate release forms
• Professional photography is owned by Game Wear Madrid or used under proper licensing agreements
• Unauthorized use, reproduction, or distribution of our images is prohibited

5.3 Social Media Content

When you tag us on social media platforms:

• By using our hashtags (#GameWearMadrid, #EcoGamerStyle, etc.), you give us permission to repost your content
• We will always credit your account when reposting
• You can request removal at any time
• We respect privacy settings on your social media accounts

5.4 Removal Requests

If you want us to remove your image from our platforms:

• Email us at privacy@gamewear.es with the image location
• We will remove the image within 7 business days
• Note that cached versions may remain on search engines temporarily

6. Data Security

We implement industry-standard security measures to protect your information:

• Encryption: SSL/TLS encryption for data transmission
• Secure Storage: Data stored on secure servers with restricted access
• Payment Security: PCI-DSS compliant payment processing
• Access Controls: Limited employee access on a need-to-know basis
• Regular Audits: Periodic security assessments and updates

7. Your Privacy Rights (GDPR & CCPA Compliance)

Depending on your location, you have certain rights regarding your personal data:

7.1 EU/EEA Residents (GDPR)

• Right to Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your data ("right to be forgotten")
• Right to Restriction: Limit how we use your data
• Right to Data Portability: Receive your data in a structured format
• Right to Object: Opt out of certain data processing activities
• Right to Withdraw Consent: Withdraw consent for data processing at any time

7.2 Spanish Residents (LOPDGDD)

As a Madrid-based company, we comply with Spain's Organic Law on Data Protection and Digital Rights Guarantee (LOPDGDD):

• Your data is processed lawfully and transparently
• You have the right to digital disconnection
• Minors' data receives special protection
• You can exercise your rights through the Spanish Data Protection Agency (AEPD)

7.3 How to Exercise Your Rights

To exercise any of these rights, contact us at:

• Email: privacy@gamewear.es
• Written request to: C. de la Montera, 24, 28013 Madrid, Spain

We will respond to your request within 30 days.

8. Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes described in this policy
• Comply with legal obligations (tax records, financial reporting)
• Resolve disputes and enforce agreements

Typical retention periods:

• Order Information: 7 years (for tax and legal compliance)
• Marketing Data: Until you unsubscribe or request deletion
• Website Analytics: 26 months (Google Analytics default)

9. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately, and we will delete it.

10. International Data Transfers

Your information may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission
• Adequacy decisions recognizing equivalent data protection
• Privacy Shield frameworks (where applicable)

11. Marketing Communications

11.1 Email Marketing

With your consent, we send promotional emails about:

• New product launches
• Special offers and discounts
• Styling tips and lookbook updates
• Sustainability initiatives

11.2 Unsubscribe

You can opt out of marketing emails at any time by:

• Clicking "Unsubscribe" in any promotional email
• Emailing unsubscribe@gamewear.es
• Updating your preferences in your account settings

Note: You will still receive transactional emails (order confirmations, shipping updates) even after unsubscribing from marketing.

12. Changes to This Policy

We may update this Privacy Policy periodically to reflect:

• Changes in our business practices
• New legal requirements
• Improved data protection measures
• User feedback

When we make significant changes:

• We will update the "Last Updated" date at the top
• We will notify you via email or website notice
• Continued use of our website constitutes acceptance of the updated policy

13. Legal Basis for Processing (GDPR)

We process your personal data based on the following legal grounds:

• Contract Performance: Processing necessary to fulfill your orders
• Consent: You have given explicit consent for specific processing activities
• Legitimate Interests: Processing for fraud prevention, marketing, and business improvement
• Legal Obligation: Processing required by law (tax reporting, consumer protection)

14. Third-Party Links

Our website may contain links to third-party websites, including:

• Social media platforms
• Payment processors
• Gaming community forums

We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

15. Consent and Acknowledgment

By using our website, placing an order, or submitting your information, you acknowledge that:

• You have read and understood this Privacy Policy
• You consent to the collection, use, and disclosure of your information as described
• You understand your rights and how to exercise them
• If submitting images, you grant the image rights described in Section 5